sources ctrip 1.09b usfiorettibloomberg

The online travel industry has been growing rapidly in recent years, with more and more people turning to the internet to book their travel arrangements. Two of the biggest players in this industry are and Ctrip, which have recently announced a $1.09B investment to further expand their operations. In this article, we will take a closer look at these companies and how they are dominating the online travel industry.

Section 1: The Rise of and Ctrip and Ctrip are both Chinese online travel agencies that have been operating for over a decade. Ctrip was founded in 1999, while was launched in 2017 as a rebranding of Ctrip’s international business. Both companies offer a range of travel services, including flights, hotels, vacation packages, and more.

Over the years, both and Ctrip have grown rapidly, thanks to their user-friendly platforms and competitive pricing. Today, they are two of the largest online travel agencies in the world, with a combined market share of over 30% in China.

Section 2: The $1.09B Investment

In April 2021, and Ctrip announced that they had secured a $1.09B investment from a group of investors led by U.S. private equity firm Silver Lake. The investment will be used to fund the companies’ expansion plans, including the development of new technologies and the expansion of their international operations.

This investment is significant not only because of its size but also because it demonstrates the confidence that investors have in the online travel industry. Despite the challenges posed by the COVID-19 pandemic, and Ctrip have continued to grow, and this investment will help them to continue to do so.

Section 3: The Impact on the Online Travel Industry

The $1.09B investment in and Ctrip is likely to have a significant impact on the online travel industry. For one thing, it will give these companies a significant advantage over their competitors, as they will have more resources to invest in new technologies and expand their operations.

In addition, this investment is likely to spur further consolidation in the online travel industry, as smaller players struggle to compete with the likes of and Ctrip. This could lead to a more concentrated market, with fewer players controlling a larger share of the industry.

Section 4: The Future of and Ctrip

With the $1.09B investment, and Ctrip are well-positioned to continue their dominance of the online travel industry. They have already announced plans to expand their international operations, particularly in Europe and the United States.

In addition, they are likely to continue investing in new technologies to improve the user experience and stay ahead of the competition. This could include the development of artificial intelligence and machine learning algorithms to personalize travel recommendations and improve the booking process.


The $1.09B investment in and Ctrip is a significant development for the online travel industry. It demonstrates the continued growth and potential of this industry, despite the challenges posed by the COVID-19 pandemic. With this investment, and Ctrip are well-positioned to continue their dominance of the online travel market and expand their operations around the world.

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